CASE STUDY
UEFA
Euro 2020
Wembley Stadium • UK
Collaborators + Partners
About
Client
UEFA
Year
2020
Reach
328m+ Viewers
Context and Brief
We worked with Mass Movement and Event 360 to create a closing ceremony in Wembley Stadium that played homage to the history, spirit and energy of the tournament by combining artistic storytelling (through a series of narrative-led animated broadcast films) with the energy of live performance (through a live music performance with mass cast).
Services
Projection Mapping
Visual Design
Creative Direction
Project Type
Live Show
Broadcast
Technical
We immerse the audience in an opening film that takes a cosmic journey through the DNA of the trophy, uncovering the raw emotions of the game and displaying the pure connection between nations at the UEFA Euro’s.
Following this, a live performance of ceremonial stature with our visual design wrapping the full circumference of the stadium’s LED screens immersing the crowd in an electric audiovisual experience ahead of the final game.
Thanks to
Christian Storm
Mass Movement
Event 360
UEFA
Team
Tom Bairstow (Executive Producer / Director)
Alice Ryland (Producer)
Lydia Caplan (Motion Designer)
Florian Lecoq (Motion Designer)
Dana Couling (Motion Designer)
Sean Bone (Motion Designer)
George Thompson (Motion Designer)
Image Credits
NorthHouse
BBC Footage
